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Custom Reflective Fleet & Safety Markings
Upload Artwork
Select Media Option
Calculate Media Usage
This finished size requires paneling. A fixed 1″ overlap is used. The calculator automatically selects a panel orientation and media width, which can be overridden.
File Instructions
Order Summary
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Gallery
Gallery
Product Details
Product Details
High-Visibility Reflective Graphics for Commercial, Utility & Fleet Vehicles
Custom Reflective Fleet & Safety Markings from Printara are designed for commercial and fleet vehicles that need graphics with increased visibility when illuminated by headlights or other external light sources. Reflective material returns incoming light toward the viewer, helping lettering, identification, safety graphics, and branding stand out in low-light and nighttime conditions.
Upload your logo, text, numbers, warning information, or complete fleet design to create reflective graphics for trucks, trailers, vans, utility vehicles, service vehicles, municipal fleets, transportation vehicles, and other commercial applications.
Product Features
- Custom printed or produced using your logo, text, numbers, or artwork
- Reflective material improves visibility when illuminated by an external light source
- Ideal for commercial trucks, trailers, vans, utility vehicles, and fleet applications
- Suitable for unit numbers, identification numbers, company information, and lettering
- Great for warning graphics, safety messaging, and high-visibility markings
- Can be incorporated into fleet branding and vehicle identification systems
- Available in custom sizes and layouts for different vehicle applications
- Suitable for individual vehicles or coordinated fleet programs
- Designed for applications where nighttime and low-light visibility are important
Reflective graphics are different from standard vinyl decals. Standard vinyl primarily relies on ambient light for visibility, while reflective material redirects incoming light back toward its source. Reflective vinyl does not create its own light and should not be confused with glow-in-the-dark material.
If your markings must meet DOT, FMCSA, municipal, emergency vehicle, or other regulatory requirements, verify the required material grade, dimensions, colors, placement, and reflectivity before ordering. Reflective material alone does not automatically make a graphic compliant with a specific regulation.
For best adhesion, apply graphics to a clean, dry, properly prepared vehicle surface free from dirt, grease, wax, and other contaminants.
Choose Custom Reflective Fleet & Safety Markings when you need vehicle graphics that combine professional fleet identification with increased visibility in low-light conditions.
Wholesale Pricing Available
Wholesale Pricing Available
For print shops and installers
Wholesale pricing for your next big project
Order custom prints and other Printara products at wholesale pricing. If you are not yet a wholesale customer, apply below to get started.
Apply for wholesaleCustom print discounts
Your discount is based on the total square footage of custom prints in your order. The highest tier reached applies.
| Custom print order size | Discount |
|---|---|
| 100–299 sq ft | 3% off |
| 300–499 sq ft | 5% off |
| 500–999 sq ft | 7% off |
| 1,000–1,499 sq ft | 9% off |
| 1,500 sq ft or more | 12% off |
10% off other products
Wholesale customers receive 10% off all other products. Services, including graphic design and installation, are excluded.
Ready to apply?
Submit the wholesale application to request access to wholesale pricing.
Start your wholesale application
California P65 Warning
California P65 Warning
Guides
How to set up your print file
How to set up your print file
File size and artwork dimensions
- Maximum file size: 1 GB.
- Artwork width: Make your artwork at least 0.5″ narrower than the media you select. For example, artwork printed on 60″ media should be no wider than 59.5″.
- Artwork size: Set up your file at the size you want it printed whenever possible. Smaller-scale files are accepted too. If you send a smaller file, tell us the final print size and scale in your order comments.
- Raster image resolution: Make sure your image has enough resolution for its final print size. Enlarging a low-resolution image can make it look blurry or pixelated.
Color
For standard artwork: We recommend sending RGB artwork with the sRGB IEC61966-2.1 color profile embedded. This gives our print software a consistent reference when converting colors for the selected printer and material.
For artwork using Printara Colors: Use the LAB values shown for the color. In Illustrator, create a LAB-defined spot-color swatch and keep it as a spot color in your vector file and production PDF. Preserving the spot-color definition is the preferred way to carry the Printara color target into production.
Prepare your artwork
- Images: Use an image resolution that suits the final print size. Low-resolution images may look blurry or pixelated.
- Fonts and placed images: In vector files, convert fonts to outlines, curves, or paths. Embed any images placed in your file.
- Artboard: Crop the artboard closely around your full design. Any blank space inside the artboard may be included in the printed output.
Accepted file types
We accept PDF, PSD/PSB, TIFF, JPEG, PNG, AI, EPS, and SVG files. To preserve Printara LAB spot colors, submit vector artwork or a PDF with spot colors retained. For raster artwork, submit a Lab-mode PSD, PSB, or TIFF.
Before you submit
Please send files that are ready to print. If your file is smaller than the intended print size, include the final size and scale in your order comments.
Printara may decline files that do not meet these guidelines. We do not review or correct every submitted file, so please check your artwork before sending it.
Need help with your artwork?
Our design team can help prepare or create your artwork. Submit a custom graphic design request.
How to set up contour cut lines
How to set up contour cut lines
- File should be supplied in AI, EPS, SVG, or PDF format with vector contour lines.
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IMPORTANT: Contour lines must be assigned as a Spot Color named 'CutContour'.
To assign a spot color using Adobe Illustrator:
- Open the Swatches Palette. If the Swatches Palette is not readily visible, you may need to open it by selecting Swatches from the Windows menu.
- Click the 3 horizontal lines in the upper right corner of the Palette, and select New Swatch. This opens the New Swatch dialog.
- Enter CutContour as the name of the new swatch. This needs to be spelled exactly as shown here.
- Select Spot Color from the Color Type drop-down menu, and use the slider bars to create a color. The color is not important since it will not be printed.
- Click OK to close the dialogs.
- Select your cut paths and assign your new swatch color to those paths.
Note: You may use any vector-based drawing program you want. These instructions are specific to Adobe Illustrator. Most drawing programs will follow a similar process. If you have trouble, see the Help Files in your drawing program.
- Contour lines and print image must be supplied in the same file.
- Contour files must be at least 2" less than width of print media.
- Opacity of CutContour lines MUST be at 100%.
- DO NOT hide the CutContour layer or turn off the option to print.
Taking these steps allows us to seamlessly assign your CutContour lines. If followed correctly, the CutContour lines will NOT print. Failure to follow guidelines may result in delayed processing time.
PNG file types with transparent backgrounds are acceptable, but not recommended. Please be aware that PNG files work in a RGB colorspace, and WILL be converted to CMYK when sent to print. We are not responsible for any inaccuracy or color shift that occurs as a result of the conversion.
How square footage is calculated
How square footage is calculated
How Print Square Footage Is Calculated
Our products are priced by the amount of print media required to produce your project. Because your artwork is printed from a roll, the square footage used may be different from the finished square footage of your graphic.
Square Footage Is Based on the Media Used
Your print is produced from a fixed-width roll of media. This means your order is calculated using the amount of media required to produce the print — not just the finished area of the graphic itself.
36″ × 72″ Graphic Example
A 36″ wide graphic is produced on 48″ wide media. Even though the finished graphic is only 36″ wide, the full 48″ width of media is used for the 72″ print length.
Graphic
Projects That Require Panels
If your project is too wide to print in one piece, the calculator can divide it into overlapping panels.
Panels include a fixed 1″ overlap. The calculator determines the media width, orientation, number of panels, and total material required.
Already Know Your Square Footage?
Use the Square Footage tab instead of entering finished dimensions.
Enter the square footage you need and select the desired media width. The calculator will show the approximate length of material that square footage represents.
Frequently Asked Questions
Why is my calculated square footage larger than my graphic?
Do I need to select the correct media width myself?
Can my artwork be rotated to use less material?
How much smaller should my artwork be than the media?
What happens if my artwork cannot fit on one piece of media?
No Manual Math Required
Enter your finished dimensions on the product page and the calculator will determine the media required for your print.