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Avery Dennison MPI 2611 Custom Print Graphic Vinyl
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This finished size requires paneling. A fixed 1″ overlap is used. The calculator automatically selects a panel orientation and media width, which can be overridden.
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Product Details
Product Details
Create professional custom wall murals, retail graphics, and branded interior spaces with Avery Dennison MPI 2611 Wall Graphic Vinyl, professionally printed by Printara. This premium 6 mil matte white calendered vinyl is designed specifically for smooth interior wall applications, offering excellent print quality, opacity, and removable adhesive performance.
Featuring a clear removable acrylic adhesive and a flexible, scuff-resistant construction, MPI 2611 provides a dependable solution for custom wall graphics in offices, restaurants, retail stores, schools, trade shows, and commercial environments. Its opaque white surface helps cover underlying colors while providing a consistent background for detailed, full-color printed designs.
Why Choose Avery Dennison MPI 2611?
- Designed for Interior Walls: Engineered for custom graphics on compatible smooth, flat, and properly prepared wall surfaces.
- 6 Mil Calendered Vinyl: Flexible, durable construction provides stability during handling, printing, and installation.
- Opaque White Film: Helps cover underlying wall colors and provides a consistent printable background.
- Matte White Base: Low-gloss printable surface ideal for detailed artwork, branding, photography, and wall murals.
- Removable Acrylic Adhesive: Designed for removal from approved wall surfaces under applicable conditions.
- Scuff-Resistant Construction: Tough film designed for professional interior graphic applications.
- StaFlat Liner: Dimensionally stable, polyethylene-coated paper liner helps with printing and converting.
- Class A Fire Classification: Manufacturer documentation identifies ASTM E84 Class A performance for the specified tested film construction.
What Can Avery Dennison MPI 2611 Be Used For?
Avery Dennison MPI 2611 is designed for custom printed interior wall graphics and promotional displays. Its opaque construction and removable adhesive make it suitable for professional branding, decorative murals, and temporary or long-term indoor graphic projects on compatible surfaces.
- Wall Wraps : Create custom printed wall murals, branded interiors, and decorative graphics for offices, restaurants, and commercial spaces with smooth walls.
- Retail Store Graphics: Transform retail interiors with promotional displays, seasonal advertising, custom branding, and decorative wall graphics.
- Office & Corporate Branding: Add company logos, mission statements, custom artwork, and branded graphics to compatible interior walls.
- Trade Shows & Exhibitions: Produce printed graphics for exhibit displays, temporary promotional installations, and branded event environments.
- Restaurants & Hospitality: Create decorative wall murals, promotional graphics, and branded interiors for restaurants, hotels, and entertainment venues.
- Schools, Museums & Public Spaces: Produce educational displays, informational graphics, and decorative interior installations on approved surfaces.
MPI 2611 is primarily designed for smooth, flat wall applications. Rough brick, concrete block, industrial stucco, and heavily textured walls may require a specialty textured-surface film. Always verify wall compatibility before installation.
Professional Custom Printing by Printara
Printara provides professional large-format printing for wrap shops, businesses, graphic designers, sign companies, and independent installers. Upload your artwork, company branding, photography, or decorative designs and have them printed on genuine Avery Dennison MPI 2611 Wall Film.
Whether you're creating a large office mural, restaurant wall graphic, retail display, or branded exhibition space, MPI 2611 provides an opaque white surface for detailed graphics and consistent printed colors.
Choose from available printing options, including standard 6-color printing and 11-color Ultra Sharp HD Printing for projects requiring enhanced image detail, rich colors, and smooth gradients.
Want sharper details and more vibrant prints? Discover the benefits of our 11-Color Ultra Sharp HD Printing technology and learn which printing option is best for your project.
Material Specifications
| Manufacturer | Avery Dennison |
| Product | MPI 2611 Wall Film |
| Film Type | Polymeric Calendered PVC Vinyl |
| Film Color | White, Opaque |
| Base Finish | Matte |
| Thickness | 6 Mil (Film Only) |
| Adhesive | Clear, Removable Acrylic |
| Liner | PE-Coated StaFlat Paper |
| Application Surfaces | Compatible Smooth, Flat Walls |
| Removability | Up to 1 Year Under Specified Conditions |
| Fire Classification | ASTM E84 Class A (Tested Construction) |
View Complete Avery Dennison MPI 2611 Media Specifications →
Lamination & Finish Options
Customize the appearance of your printed Avery Dennison MPI 2611 wall graphics with Printara's available finishing options. Choose between Satin and Matte to achieve the desired appearance for your custom wall mural, commercial branding, or decorative design.
- Satin: A smooth, low-sheen finish that provides subtle reflections while maintaining rich printed colors. Suitable for branded interiors, decorative murals, and commercial wall graphics.
- Matte: A non-gloss finish that reduces reflections and creates a clean, understated appearance. Ideal for photography, large wall murals, and graphics where minimal glare is preferred.
Available finish options may affect surface appearance, durability, and removability. Confirm the selected graphic construction is appropriate for the intended wall surface. Avery Dennison recommends compatible wall-graphic overlaminates, including DOL 3070 and DOL 3080, subject to current manufacturer guidance.
Installation & Wall Preparation
Proper wall preparation is essential for successful installation. MPI 2611 is designed for compatible smooth, flat surfaces, but paint quality, wall condition, moisture, and surface treatments can affect adhesion and removal.
- Ensure the wall is clean, dry, smooth, and structurally sound before installation.
- Confirm that paint has fully cured and is securely bonded to the wall.
- Perform adhesion testing on the actual wall surface before installing large graphics.
- Avoid installing over loose paint, peeling coatings, damp surfaces, or incompatible wall treatments.
- Follow Avery Dennison's wall preparation and installation recommendations.
- Use appropriate removal techniques. Damage-free removal is not guaranteed, even when removable adhesive is used.
Printing & File Preparation Guides
Need help preparing your artwork or understanding how your custom print is calculated? Scroll down to our Guides section below for step-by-step instructions on:
- How to set up your print file for production.
- How to create contour cut lines for custom-cut graphics.
- How square footage is calculated for printing and pricing.
Estimating a project? Use our Printara Project Cost Calculator to estimate material requirements and costs for your project.
Frequently Asked Questions
Is Avery Dennison MPI 2611 good for interior wall murals?
Yes. MPI 2611 is specifically designed for custom interior wall graphics, including wall murals, commercial branding, retail displays, and decorative installations. Its opaque white construction provides a consistent surface for full-color printing. It is best suited for compatible smooth, flat, and properly prepared walls.
Can Avery Dennison MPI 2611 be removed without damaging paint?
MPI 2611 features a removable acrylic adhesive designed for removal under specified conditions. Avery Dennison identifies removability for up to one year from suitable smooth painted surfaces, with heat-assisted removal where appropriate. However, paint or drywall damage may still occur, and damage-free removal cannot be guaranteed.
Can MPI 2611 be applied to textured walls?
MPI 2611 is primarily intended for smooth, flat interior surfaces. Heavily textured walls, brick, concrete block, and rough masonry may prevent proper adhesion. For those applications, a specialty textured-surface printable film may be more appropriate.
How long does Avery Dennison MPI 2611 wall vinyl last?
Performance depends on the printed graphic construction, wall surface, exposure, installation, and maintenance. Avery Dennison lists up to four years of outdoor life for unprinted film in applicable product documentation, but this does not represent a universal indoor mural lifespan or a finished-graphic warranty. The stated one-year removability period is separate from the film's expected durability.
Additional Manufacturer Resources
For official film specifications, wall surface requirements, installation instructions, and applicable performance information, visit the Official Avery Dennison MPI 2611 Product Page .
Avery Dennison MPI 2611 is designed primarily for compatible smooth wall graphics. Surface condition, paint type, curing, installation techniques, and removal methods can affect adhesion and removability. Neither removable adhesive nor proper installation guarantees damage-free removal. Fire classifications, durability, and warranty coverage must be verified for the specific finished graphic construction. Always review current manufacturer specifications before installation.
Wholesale Pricing Available
Wholesale Pricing Available
For print shops and installers
Wholesale pricing for your next big project
Order custom prints and other Printara products at wholesale pricing. If you are not yet a wholesale customer, apply below to get started.
Apply for wholesaleCustom print discounts
Your discount is based on the total square footage of custom prints in your order. The highest tier reached applies.
| Custom print order size | Discount |
|---|---|
| 100–299 sq ft | 3% off |
| 300–499 sq ft | 5% off |
| 500–999 sq ft | 7% off |
| 1,000–1,499 sq ft | 9% off |
| 1,500 sq ft or more | 12% off |
10% off other products
Wholesale customers receive 10% off all other products. Services, including graphic design and installation, are excluded.
Ready to apply?
Submit the wholesale application to request access to wholesale pricing.
Start your wholesale application
California P65 Warning
California P65 Warning
Guides
How to set up your print file
How to set up your print file
File size and artwork dimensions
- Maximum file size: 1 GB.
- Artwork width: Make your artwork at least 0.5″ narrower than the media you select. For example, artwork printed on 60″ media should be no wider than 59.5″.
- Artwork size: Set up your file at the size you want it printed whenever possible. Smaller-scale files are accepted too. If you send a smaller file, tell us the final print size and scale in your order comments.
- Raster image resolution: Make sure your image has enough resolution for its final print size. Enlarging a low-resolution image can make it look blurry or pixelated.
Color
For standard artwork: We recommend sending RGB artwork with the sRGB IEC61966-2.1 color profile embedded. This gives our print software a consistent reference when converting colors for the selected printer and material.
For artwork using Printara Colors: Use the LAB values shown for the color. In Illustrator, create a LAB-defined spot-color swatch and keep it as a spot color in your vector file and production PDF. Preserving the spot-color definition is the preferred way to carry the Printara color target into production.
Prepare your artwork
- Images: Use an image resolution that suits the final print size. Low-resolution images may look blurry or pixelated.
- Fonts and placed images: In vector files, convert fonts to outlines, curves, or paths. Embed any images placed in your file.
- Artboard: Crop the artboard closely around your full design. Any blank space inside the artboard may be included in the printed output.
Accepted file types
We accept PDF, PSD/PSB, TIFF, JPEG, PNG, AI, EPS, and SVG files. To preserve Printara LAB spot colors, submit vector artwork or a PDF with spot colors retained. For raster artwork, submit a Lab-mode PSD, PSB, or TIFF.
Before you submit
Please send files that are ready to print. If your file is smaller than the intended print size, include the final size and scale in your order comments.
Printara may decline files that do not meet these guidelines. We do not review or correct every submitted file, so please check your artwork before sending it.
Need help with your artwork?
Our design team can help prepare or create your artwork. Submit a custom graphic design request.
How to set up contour cut lines
How to set up contour cut lines
- File should be supplied in AI, EPS, SVG, or PDF format with vector contour lines.
-
IMPORTANT: Contour lines must be assigned as a Spot Color named 'CutContour'.
To assign a spot color using Adobe Illustrator:
- Open the Swatches Palette. If the Swatches Palette is not readily visible, you may need to open it by selecting Swatches from the Windows menu.
- Click the 3 horizontal lines in the upper right corner of the Palette, and select New Swatch. This opens the New Swatch dialog.
- Enter CutContour as the name of the new swatch. This needs to be spelled exactly as shown here.
- Select Spot Color from the Color Type drop-down menu, and use the slider bars to create a color. The color is not important since it will not be printed.
- Click OK to close the dialogs.
- Select your cut paths and assign your new swatch color to those paths.
Note: You may use any vector-based drawing program you want. These instructions are specific to Adobe Illustrator. Most drawing programs will follow a similar process. If you have trouble, see the Help Files in your drawing program.
- Contour lines and print image must be supplied in the same file.
- Contour files must be at least 2" less than width of print media.
- Opacity of CutContour lines MUST be at 100%.
- DO NOT hide the CutContour layer or turn off the option to print.
Taking these steps allows us to seamlessly assign your CutContour lines. If followed correctly, the CutContour lines will NOT print. Failure to follow guidelines may result in delayed processing time.
PNG file types with transparent backgrounds are acceptable, but not recommended. Please be aware that PNG files work in a RGB colorspace, and WILL be converted to CMYK when sent to print. We are not responsible for any inaccuracy or color shift that occurs as a result of the conversion.
How square footage is calculated
How square footage is calculated
How Print Square Footage Is Calculated
Our products are priced by the amount of print media required to produce your project. Because your artwork is printed from a roll, the square footage used may be different from the finished square footage of your graphic.
Square Footage Is Based on the Media Used
Your print is produced from a fixed-width roll of media. This means your order is calculated using the amount of media required to produce the print — not just the finished area of the graphic itself.
36″ × 72″ Graphic Example
A 36″ wide graphic is produced on 48″ wide media. Even though the finished graphic is only 36″ wide, the full 48″ width of media is used for the 72″ print length.
Graphic
Projects That Require Panels
If your project is too wide to print in one piece, the calculator can divide it into overlapping panels.
Panels include a fixed 1″ overlap. The calculator determines the media width, orientation, number of panels, and total material required.
Already Know Your Square Footage?
Use the Square Footage tab instead of entering finished dimensions.
Enter the square footage you need and select the desired media width. The calculator will show the approximate length of material that square footage represents.
Frequently Asked Questions
Why is my calculated square footage larger than my graphic?
Do I need to select the correct media width myself?
Can my artwork be rotated to use less material?
How much smaller should my artwork be than the media?
What happens if my artwork cannot fit on one piece of media?
No Manual Math Required
Enter your finished dimensions on the product page and the calculator will determine the media required for your print.

